During the 18th century steam engines powered the the industrial revolution. Today Application Programming Interfaces (APIs) are at the heart of the digital revolution. Often described as currency in the digital world, APIs are especially valuable to retailers and brands because they deliver the agility needed to quickly build customer experiences. This practical guide shows commerce developers how to enable rich consumer experiences on every device and channel using APIs.
This report examines how microservices not only help retailers provide a seamless shopping experience across channels, but also enable you to introduce new features to the market quickly—often within days or even hours. Author Kelly Goetsch shows you what it takes to build individual microservices, as well as the architecture necessary to connect and deploy them to your application.
Amazon has used microservices since 2006, and today the company has thousands of individual microservices that serve as building blocks for hundreds of UIs. They can iterate on features in just a few days rather than months or even years it takes most retailers. It's a blueprint for success your company cannot ignore.
Kelly Goetsch is Chief Product Officer at commercetools where he oversees product management, development and delivery. He came to commercetools from Oracle, where he led product management for their microservices initiatives. Before that, he was an architect with ATG. He is the author of two books - Microservices for Modern Commerce (O'Reilly, 2016) and E-Commerce in the Cloud(O'Reilly, 2014). He holds three patents, including one key to distributed computing.