About the Virtual Roundtable
Why today's Senior Management Buy-in, DevOps culture, Cloud Adoption & Platform Thinking are key for rapid business model transformation and overcoming a new digital divide.
Speed is a driving factor more than ever now. Before COVID-19, the split of online / offline was 10 / 90, however, during COVID-19 it changed to 80 / 20 or more for many industries.
Many traditional organisations did not consider speed as a factor before, even though it was recommended by the digital team. However, as a result of the crisis, there’s sudden realisation that they are behind the curve and need to rapidly adjust their business model or push a channel shift to be successful in future.
We’ll discuss root causes and effects of being a late adopter, and what is leading to the strong divide between leaders and those falling behind with Salah Zayakh, Senior Manager Emerging Markets and Technologies from REWE Digital and Jesus Alberto, Technical Development Director, eCommerce from Carrefour. The virtual roundtable will be hosted by Markus Tillmann, Executive Vice President at Mindcurv and Hajo Eichler, Chief Technology Officer at commercetools.
The benefits you will get from attending
- Gain a holistic picture of what is influencing the growth of digital businesses
- Better understanding on what the new digital divide between digital leaders and late adopters are, and what effect it has
- Learn from European leaders and get an understanding of what they bet on
- Insights on how you can assess where your company stands and what megatrends you should look at more closely
Join us on Thursday, 9th July | 11 am CEST
- Topic discussion
- Key takeaways